Bert & Gert’s a small business from Birmingham was one of 100 from around the country invited to represent the UK’s 5.4 million small businesses at a special event at The Treasury on Friday to mark the UK’s third Small Business Saturday the following day.
Jason Wilkes, founding partner of Bert & Gert’s, who run arts and crafts events across the country (Bert & Gert’s Markets), run their own shop in Birmingham (Little Gerties) and have their own craft range (Bert & Gert’s Merchant Stores), joined other small business owners at a special small business Christmas Fair at The Treasury’s Internal Drum attended by the Chancellor of the Exchequer, George Osborne.
Small Business Saturday, a grassroots, not-for-profit campaign, places small, independent businesses in communities across the country in the national spotlight. Its aim is to prompt people not only to spend money with small independent businesses in the run-up to Christmas but also to create a mind-set to support them all year round.
Small businesses around the UK planned events, promotions and other activities to attract clients and customers to them not only on December 5th but also beyond. During this year’s campaign, tens of thousands of small businesses around the UK have engaged with the campaign across various social media platforms; 30,000 have ordered marketing packs by post with posters to display on their premises, many more have downloaded them online. The campaign team has also completed a four-week nationwide bus tour to all regions in the UK to promote Small Business Saturday locally.
Jason Comments : “I’m extremely proud to represent our small business, the hundreds of small businesses who trade with us at our events and to be a representative of the 5.4 million small businesses in this country. We are a family business with a family name, my brother Mark Wilkes and I established the business in 2012 and named it in memory of our late grandparents. Bert was our paternal Grandfather and Gert our maternal Grandmother. In 2013 we were joined by long time family friend, Ken Knight. It’s the hard work of all three of us that have got us to this point and we are extremely excited about what the future holds as we continue to grow”.
The Chancellor, George Osborne, commented:“Small Business Saturday is a great opportunity to champion some of the brilliant entrepreneurs and firms we have in this country and make sure everyone is aware of the powerful role they play. Small Business Saturday has become an exceptional example of collaboration and co-operation with small businesses teaming up in communities around the UK,” explains Campaign Director Michelle Ovens. We aim to showcase the level of diversity, innovation and talent that is active within our small business sector and persuading people to get out and support their friends, neighbours and family members and reinforce local communities and economies.”
American Express was the founder of the campaign in the US and is the principal supporter of Small Business Saturday UK, as part of its on-going commitment to encourage consumers to shop small. The campaign also benefits from the backing of leading business organisations including the Federation of Small Businesses, which has a programme of supportive events planned across the country, as well as other corporate supporters including Vistaprint, TalkTalk Business, Indeed, Sage, PRS for Music and PPL.
More information on Small Business Saturday can be found on the Small Business Saturday Facebook page (www.facebook.com/smallbusinesssaturdayuk) Twitter page (@SmallBizSatUk) and website (www.smallbusinesssaturdayuk.com).